How do I name the terminal window?

I have this script which launches a game server in a terminal window:

tell application "Terminal"
	do script "cd /Volumes/Jaguar/Applications/ThinkTanksWolfpack/;./ThinkTanks.app/Contents/MacOS/ThinkTanks\\ OSX -dedicated -mission game/data/missions/TT1_8.mis -Game ts"
end tell

What would I add to this script to put a name the titlebar of the terminal window that it opens?

Model: I’m a new scripter
Operating System: Mac OS X (10.4)

tell application "Terminal"
	run
	
	do script "ls"
	
	tell window 1
		set title displays shell path to false
		set title displays window size to false
		set title displays file name to false
		set title displays device name to false
		set title displays custom title to true
		
		set custom title to "Hi there"
	end tell
	
end tell

Cool, thx digest4d.
the finished applescript looks like this:

tell application "Terminal"
	do script "cd /Volumes/Jaguar/Applications/ThinkTanksWolfpack/;./ThinkTanks.app/Contents/MacOS/ThinkTanks\\ OSX -dedicated -mission game/data/missions/TT1_8.mis -Game ts"
	tell window 1
		set title displays shell path to false
		set title displays window size to false
		set title displays file name to false
		set title displays device name to false
		set title displays custom title to true
		
		set custom title to "Hi there"
	end tell
end tell